As the salt therapy is on the trending, people are now thinking that how to start this business and what would be the turn over. Here we will try to discuss about the ROI of salt therapy business including the cost to be incurred and earning.
If you want to create a Himalayan Salt Wall for salt therapy purposes, you're probably wondering:
What is the return on investment for establishing a salt room therapy?
There is no such guarantee of ROI. However, we recommend that to meet with the owners of the existing salt room to obtain real-time verified information. Most current salt room owners will gladly advise prospective salt room owners on their ROI.
Now that most Covid-19 pandemic restrictions have been lifted, it appears that salt therapy is a thriving global business, as it boosts human immune health and provides benefits for various respiratory and skin conditions.
Revenue from the Salt Room Therapy
The cost of maintaining the salt room is minimal; there are no outlandish expenses, and there is no work involved other than scheduling salt therapy sessions — As many As your salt room can handle, depending on its size.
Most salt room owners report recouping their initial investment within one to two years of opening. Return visitors and word-of-mouth advertising from satisfied customers increase revenue. Not to mention that many workplace benefit plans cover the cost of salt therapy sessions, which increases the revenue stream even more. Finally, once your initial investment is paid off, the rest of your salt room's existence will be almost entirely profitable (minus operating expenses). It is worth noting that many of our clients combine their salt room with existing spa and therapy services. In addition to salt therapy, many salt rooms offer massage therapy, reiki, yoga, meditation, and other similar services.
Himalayan Salt Wall
If it is difficult to build a complete salt room, there is an option, you can build a Himalayan Salt Wall in your Spa. The salt wall will develop the same environment as the salt room. Many spa owners build a Himalayan salt wall in their spas and offer salt therapy there. This will save money and you would not be needed to spend more money.
Salt Wall cost
Himalayan Salt Wall cost will depend on different things. Like what salt bricks you are going to use and how much square footage of the wall. Himalayan Salt Bricks have different prices so we need to find what dimension will suit us. If the salt wall height is about 4-5 feet then, we can use a salt brick of 8” x 4” x 1” dimension. Otherwise, we should use a salt brick of 8” x 4” x 2” dimension. Because a 2” thickness will help the salt wall in the stability. Although, we can use a plexiglass sheet behind the wall to support it
The total estimated cost would for a 4-5 feet salt wall is about $850 if you are using salt bricks 2” thick. For 1” thick the cost would be $725. If you are going to hire a builder for this small salt wall, then you should add his cost to this cost value.
How to build salt wall
This is very simple how to build a salt wall. You just need to buy Himalayan Salt Bricks according to your need and salt adhesive to connect and join the bricks to build a wall. If you are doing it by yourself then you just need to get the products first. After that, you should start salt wall construction 6” away from the regular wall. Put a salt brick and apply salt adhesive on it and paste salt adhesive on the next salt brick and join them. Make your first layer done in this fashion. After completing the layer, let it dry. This will take about 14-18 hours to dry if you are using our salt adhesive. Regular glue will take more time. After that put another layer and another. You will move layer by layer and you will build your wall even by yourself if the wall is small. Otherwise, for a bigger wall, you should hire a builder who will help you in building a salt wall. As you started to build a salt wall 6” away, this was the distance where you will put lights behind the salt wall which will make it amazing and attractive.
What are your rates?
Salt room salt therapy sessions can last anywhere between 20 and 60 minutes. A typical session lasts about 45 minutes. Depending on the length of the booked session, you can charge your customers anywhere between $25 and $60 per session. Location, competition, traffic, and size are all factors that may influence your pricing.
Of course, if your salt therapy session is combined with other services such as massage therapy or yoga, which are also held in the salt room, the pricing may vary. If your salt room can accommodate multiple patrons at once, you can promote your salt cave to first-time visitors by offering special group rates or special rates.
Example of ROI:
You are open Monday through Friday, 9:00 a.m. to 5:00 p.m., and you've only booked about half of your capacity, during half of your opening hours, in your average-sized salt cave (240 ft.2), which comfortably accommodates six zero gravity loungers (3 patrons, for a total of 20 hours during the week).
Your session fee is $60.00 per person. Your weekly revenue is $3600.00, or $14,400.00 per month. This is just an example, but it illustrates the revenue potential of a medium-sized salt cave operating at half capacity.
Based on the preceding example, the yearly revenue stream is $172,800.00, despite only operating at half capacity, and this does not include other combined spa services.
We must consider the cost when calculating the basic Return on Investment (ROI). How much does it cost to build a 240-foot-square salt wall? Less than one-third of the preceding example.
Suffice it to say that a large salt room in a high traffic area operating at full capacity can easily generate over $1,000,000.00 in revenue per year.
ROI Prognosis: Excellent.
Where Should I Begin?
All you need to get started is a room. You can convert an existing room into a fully functional Himalayan Salt Room, complete with ambient back-lighting, a fiber-optic stalactite cave-like ceiling, and a medical-grade halogenerator. This allows you to promote the various medical and therapeutic health benefits that your salt room has to offer. Not to mention the simple pleasures of relaxing, de-stressing, mood enhancement, and an improved sense of well-being that come with visiting a salt cave. It is truly a win-win situation for everyone. If you'd like a price quote for your specific situation, we'd be happy to provide you with an estimated cost breakdown. From start to finish, our team will assist you with planning, budgeting, marketing, and promoting your salt room business.